Latest releases from the labs behind AI search
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As an SEO professional, metrics like rankings, traffic, and clicks are meaningful to you, but to a leadership team trained on market share and return on investment, they’re noise. That’s not a bias…
Read on Ahrefs Blog →Whether Google runs a literal information gain score is still unconfirmed. But whether or not it improves your ranking is almost irrelevant. You should care about information gain because it’s your…
Read on Ahrefs Blog →SEO content now has three audiences: users, search engines, and AI. Follow this five-step workflow to create pages that rank and get cited.
Ranking & Algorithms AI Search & Visibility
Read on Semrush Blog →Your brand could be ranking #1 on Google, but still be invisible to AI. Absent from conversations your customers are having with large language models (LLMs) about your category. Or worse, showing up…
Read on Backlinko →Businesses move all the time, and updating the Google Business Profile to the new address is essential for ranking in the new area. In the case when a business moves to a new state, unfortuantly…
Ranking & Algorithms Local SEO
Read on Sterling Sky →Google keeps changing the models behind your rankings. How can you plan ahead and avoid risks? Read our detailed guide on future-proofing your SEO.
Read on SEL — Algorithm Updates →Ranking & Algorithms Local SEO
Read on Sterling Sky →Discover how the Lumar MCP server connects your AI assistant to Lumar, enabling faster SEO audits, AI Visibility analysis and workflow automation.
Read on Lumar →Negative SEO refers to deliberate attempts by a third party to harm a competitor's rankings through manipulative tactics aimed at their site, rather than improving one's own. It's less common than…
Read on SEO-Serps Blog →SEO for technology companies is a specialized discipline focused on making JavaScript-heavy product sites, documentation, and complex software offerings fully […]
Ranking & Algorithms AI Search & Visibility
Read on Onely →A Google spam update targets manipulative content, links, and behaviors that violate Search Essentials. Learn how spam updates work, how to tell if you were hit, and how to recover.
Ranking & Algorithms Policy & Penalties
Read on SEL — Algorithm Updates →Last refreshed Aug 29, 2026 · 7:40 PM · Subscribe to our combined RSS feed
